Statistic & Reports management

In this increasingly digital era of globalization and cut throat competition, organizations to succeed in today’s connected world; need to build a community around their company, brand, and products. Over the last decade, social media monitoring has become a primary form of business intelligence, used to identify, predict, and respond to consumer behavior. Listening to what your customers, competitors, critics, and supporters are saying about you is key to getting great results from your social media campaigns.

The aim of the module is to evaluate your organization, products, spokespeople and competitors with industry-leading analytics configured to meet your needs. It assesses media coverage to understand how it stacks up against the competition whilst using the most reliable metrics to quantify the reach of your coverage and PR campaigns. It is designed to help PR and media relations manage their relationships with reporters, get better results from pitches, win new accounts, and get more from their existing client relationships.

An automated statistics & reports management process offers comprehensive media monitoring solution and reporting. It provides statistics & reports on online media monitoring, print media press clippings, broadcast monitoring, and social media monitoring in one report whist facilitating drive business decisions and influence strategy by integrating social data with traditional public relations metrics. It helps to create, save and export social media performance reports and pinpoint conversations that matter, identifying trends and key influencers. It determines which social influencers to target with comprehensive analytics.

It provides real-time snapshots that show the effectiveness of your PR campaigns in one place.

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